KelleyStJohn.com
 
Meet Kelley

Extreme Pitch Makeover – Online Workshop
November 5 – November 10
Washington Romance Writers
Sign up at http://www.wrwdc.com/index.php/meetings/C24/

Heart of Louisiana Readers’ Luncheon
October 13
Drusilla Seafood
3482 Drusilla Lane, Suite D
Baton Rouge, LA 70809
Telephone: (225) 923-0896
(Book Signing Open to Public – 1:00-2:00 p.m.)
http://www.heartla.com/luncheon/

Heart of Dixie Writers’ Retreat
October 26 – 28
Monteagle, TN
www.heartofdixie.org

Southern Magic Readers’ Luncheon
November 3
Wynfree Hotel
1000 Riverchase Galleria, Birmingham, Alabama 35244
(Book Signing Open to Public – 3:00-5:00)
www.southernmagic.org

 
Past Events
 
Romantic Times Booklovers Convention
St. Louis, MO; April 27-May1, 2005
www.romantictimes.com

2005 Romantic Times Convention Book Fair
 
Heart of Dixie Readers' Luncheon
Huntsville, AL; May 14, 2005
www.heartofdixie.com
 

2005 RWA Conference – Warner Signing
RWA National Conference
Reno, NV; July 26-31, 2005
www.rwanational.org
 
Heart of Dixie RWA Day of Workshops
Extreme Pitch Makeover -- How'd She Do That?
Cullman, AL; Sep 10, 2005
www.heartofdixie.org
 
Georgia Romance Writers' Moonlight and Magnolias Conference
Atlanta, GA; Sept 30 - Oct 2, 2005
www.georgiaromancewriters.com
 
Southern Magic Readers' Luncheon
Homewood, AL; Nov 5, 2005
www.southernmagic.org
 
Tampa Area Romance Writers
Workshop
Extreme Pitch Makeover -- How'd She Do That?
Tampa, FL; Jan 7, 2006
tara.writerspace.com
 
Heart of Dixie Area Romance Writers
Workshop
Promotion -- What Works?
Cullman, AL; Jan 14, 2006
www.heartofdixie.org
 
Brooke's Book Stop
Book Signing
McCalla, AL; Jan 21, 2006
1:00 - 2:00
Brooke's Book Stop
 
NOLA STARS Written in the Stars Conference
Shreveport, LA; Mar 3-5, 2006
www.nolastars.com
 
Heart of Dixie Readers' Luncheon
Huntsville, AL; May 6, 2006
www.heartofdixie.org
 
BookExpo America
Washington, DC; May 18-21, 2006
www.bookexpoamerica.com
 
American Library Association Convention
New Orleans, La.; June 24-27, 2006
www.ala.org
 
RWA National Conference
Atlanta, GA; July 26-29, 2006
www.rwanational.org
 
Writing Workshop -
"Writing Romance With Wendy Wax, Kelley St. John & Deidre Knight"
August 19, 2006; Wetumpka Library
Wetumpka, AL
www.wetumpkalibrary.com
Multi-Author Book Signing - Brooke's Bookstop
September 2nd, 2006; 2:00-4:00
5940 Old Tuscaloosa Highway
McCalla, AL 35111
(205) 477-7701
Owner: Jennifer Patterson
brookesbookstop@aol.com
 
Real Women Don't Wear Size 2
Program and Book Signing
September 17, 2006; 2:00 p.m.
Selby Public Library
1331 1st Street
Sarasota, FL 34236
(941) 861-1175
http://suncat.co.sarasota.fl.us/Libraries/Selby.aspx
 
WFLA Tampa Morning Show "Daytime"
September 18, 2006; 10:00 A.M.
Tampa, Florida
www.wfla.com
 
Multi-Author Booksigning
September 18, 2006; Noon
Barnes & Noble #2550
213 N. Dale Mabry Highway
Tampa, Florida 33609
813-871-2228
 
Georgia Romance Writers Readers' Luncheon & Multi-Author Signing
Atlanta, GA; Sep 29-30, 2006
www.georgiaromancewriters.org
 
Southern Magic Romance Writers Readers' Luncheon & Multi-Author Signing
Birmingham, AL; Nov 4, 2006
www.southernmagic.org
 

Romance Writers of America – Board Meeting
March 9 – 12
New York City
www.rwanational.org

Romance in the Magic City – Writers’ Conference
March 30 – April 1
Wynfree Hotel
1000 Riverchase Galleria, Birmingham, Alabama 35244
(Book Signing Open to Public – March 31, 3:00-5:00)
www.southernmagic.org

Heart of Dixie Readers’ Luncheon
May 5
Von Braun Center
700 Monroe Street SW, Huntsville, AL 35801
Luncheon – 11:00-2:00
(Book Signing Open to Public – 2:00-3:00)
www.southernmagic.org

BookExpo America
May 30 – June 5
Jacob Javits Convention Center
New York City
(Book Signing at Romance Writers of America Booth)
www.bookexpamerica.com

Extreme Pitch Makeover – Online Workshop
June 15 – 30
Writers’ Online Classes
Sign up at www.writersonlineclasses.com

American Library Association Annual Conference
June 23 – 26
Washington Convention Center
(Book Signing at Romance Writers of America Booth)
www.ala.org/annual

Romance Writers of America – Board Meeting
July 8 – 10
Dallas, TX
www.rwanational.org

Romance Writers of America – National Conference
July 11 – 14
Hyatt Regency Dallas, TX
(Book Signing Open to Public – Wednesday, July 11)
www.rwanational.org

Extreme Pitch Makeover – Online Workshop
August 27 – September 7
Author MBA
Sign up at www.authormba.com

Book Signing
August 31 – 6:00 p.m. – 8:00 p.m.
Waldenbooks 1742
Columbiana Centre
100 Columbiana Circle
Columbia, SC 29212
803-732-4508

Heart of Dixie RWA Day of Writing Workshops
I’ll Show You Mine…Revisions, That Is
Cullman, AL; Sep 8, 2007
www.heartofdixie.org

Moonlight and Magnolias Conference
September 28 – 30
Atlanta Hilton Northeast
Atlanta, GA
(Book Signing Open to Public – September 29, 4:00-5:30
www.georgiaromancewriters.org

Workshop: EXTREME PITCH MAKEOVER

EXTREME PITCH MAKEOVER – How’d She Do That?

Kelley’s first pitching experience could be described in much the same way as a witness describes testifying in court. She told the book, the whole book, and nothing but the book. So help her God. Since that time, she’s learned that there’s no reason to sweat while pitching. In fact, pitching can be FUN!

In this workshop, Kelley defines four types of pitches and helps you decide which method works best for your particular book. You’ll start by learning the GMC Pitch. This can also be referred to as your “elevator pitch” or mini-pitch. For fans of Debra Dixon’s Goal, Motivation and Conflict, you’ll find this pitch is the perfect starting point for your agent or editor appointment.

Then you will learn about elaborating on that GMC Pitch and generating your Cover Blurb Pitch. After those pitches are mastered, you’ll move on to the “Naked Pitch,” Kelley’s nickname for the High Concept Pitch. You’ll learn why she dubs it “naked” in the course.

And finally, she’ll cover the Multi-hook Pitch, another form of the popular Cover Blurb pitch.

By the end of the workshop, you’ll be ready to face that agent or editor appointment with gusto—your smile in place, your confidence soaring, and your response ready: “Sure, I’ll be happy to send the full!”

Comments About Extreme Pitch Makeover:


Thank you so much for the encouragement. I had a good response from my pitches—actually a fantastic response from Michelle Grajkowski (3 Seas Literary Agency). She asked for the full of my Golden Heart manuscript and a partial of another inspirational romance. Don’t know whether it was the pitches or the GH final that cinched it, but I was so glad to be prepared!

Myra Johnson 2005 Golden Heart Winner, Best Inspirational Romance - Agent Requested Full and Partial!


I wanted to thank you for doing such a fantastic job with this session. You have given me so many ideas and suggestions, my mind is reeling. I'm pitching three manuscripts at National's and this session has enabled me to look at all of my pitches in a whole new light. You're an incredible teacher.

Christy Reece – Agent Requested Partial!


Thank you, thank you, thank you. If it wasn’t for you, I wouldn’t have sent out those queries and received requests. I’m going to send out some more. Great workshop, Kelley. One of the best I’ve taken.
Judy Sabel Soifer – Two Requests for Fulls: One From an Editor; One From an Agent!


Thanks, Kelley, for the fabulous course! You've taught me more about pitching and writing pitches than I ever thought I'd learn. I can't thank you enough!!
Julie Rowe – Editor Requested Two Partials!


Thanks so much for this class -- it's really helped me evaluate my pitches. And thanks, especially, for the GMC lists -- I *always* get hung up on that and those lists are lifesavers.
JL Wilson


This workshop should be posted to every chapter; it's so helpful, truly. And your individual feedback is priceless. Thanks again for all your help.
Julie Mensch
2005 FF&P President – Editor Requested Full! Agent Requested Partial!


I have to tell you that I have really enjoyed the class, not to mention learned so much. Once again, thanks for all your wonderful advice.
Giselle Carmichael
www.gisellecarmichael.com

 
 

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